Mayen, a leading CX provider in Turkey, has been acquired by Majorel, a global giant in customer experience

Majorel Group Luxembourg S.A. (Euronext Amsterdam ticker symbol: MAJ) (“Majorel”, the ‘’Company”), a next-generation end-to-end customer experience (CX) solutions provider for digital-native and vertical leading brands agrees to purchase 80% of the share capital in Mayen. Majorel is headquartered in Luxembourg and listed on the stock exchange with more than 66,800 team members in 31 countries on five continents with its global footprint east to west in 60 different languages.

Majorel Group, with its deep expertise in end-to-end CX solutions and services by strengthening the customer experience with technology, provides differentiated digital consumer interaction, customer experience consultancy and innovative digital solutions services tailored to different industries. As the world leader in content services, trust and security, the company creates the ‘Majorel difference’ with its entrepreneurial and people-oriented culture. With its expertise in cultural diversity, Majorel offers flexible solutions to its clients.

Soner Cesur, Vice-Chairman & CEO of Mayen said: “Joining the Majorel family is great news for everyone at Mayen, and for our clients. It brings all of the benefits of being part of one of the world’s leading CX solutions providers – access to even more expertise, resources and opportunity – together with people-focused cultures that are incredibly aligned. We are all very excited to become part of the Majorel story and keen to make a positive contribution to the future success of the business.”

Thomas Mackenbrock, CEO of Majorel Group said: “We’re delighted to welcome Mayen’s more than 3,500 team members to the Majorel family. This acquisition further consolidates our already leading position in EMEA, particularly with regard to nearshore services. It also allows us to offer expanded services to our international clients – especially in the Global Internet vertical – through the deep CX expertise of the Mayen team.”

After the acquisition is fully aligned, Mayen will be the part of Majorel Germany & East Europe and rebranded as “Majorel Turkey”. Soner Cesur, Vice-Chairman & CEO of Mayen, will assume the position of Board Member of Majorel Germany & East Europe as well as his duty as a Vice-Chairman & CEO of Majorel Turkey.

Mayen is recognized as one of Turkey’s leading independent nearshore service providers. With more than 15 years of experience in CX services, Mayen was named as the largest call center services exporter in Turkey by the Turkish Exporters Assembly (TIM) in 2016, 2017, 2018, and 2019. Mayen has received 34 different global awards, along with the Gold Stevie® Awards (global awards for sales and customer service) in various categories in the last five years including Company of the Year (business and professional services) and Most Innovative Company of the Year in 2021.

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